FTC launches new initiative, “Operation Short Change”
See my notes below. They’re not edited, so be nice;)
Steve, conference all operator.
Press conference at the Federal Trade Commission office in D.C. Lots of chatter in the background.
Claudia: intro
David Vladeck, Director, FTC’s Bureau of Consumer Protection
Consumers are under tremendous anxiety for making ends meet. But for con artists, there’s an opportunity to exploit fears.
Promise to make a living while working from home, guaranteed jobs…
Promises them hope while driving them deeper in a hole.
Working with 14 states.
Massive coordinated crack down on scams that rip off financially strapped consumers.
Beverly Stewart, victim, will tell her story.
Federal government is committed to protect consumers.
“Seize on the economic stimulus dollars.” “Help consumers get free gov’t grant money for personal expenses.”
“Paying $ for job.”
John Beck was shut down today for his real-estate educational program. “Mentoring of America” His real estate system consisted of monthly website subscriptions for information that extracted money from victims.
“People want to believe that there is an opportunity that will guarantee financial success. There is no sure deal.”
“Best advice to anyone in an opportunity is fast no and slow yes.”
www.ftc.gov/moneymatters gives tips on how to recognize fraud and how to report them to the FTC.
Federal and state law enforcement officers are on the front line.
Tony West, Assistant Attorney General,
U.S. Department of Justice
Talks about collaboration b/w department of justice and FTC.
We’ve all heard of the opportunities that are “just too good to be true.”
Unfortunately, many opportunities are just that “too good to be true.” These schemes have caused consumers millions. Justice must be served to those who are partaking in these activities.
He oversees the office of consumer litigation. It has criminal and civil jurisdiction.
Justice can be brought to those that seek to defraud the public.
Schemes do not discriminate. They target everyone.
Many cases launched by the FTC end up as felony indictments.
Grand jury indicted individual for criminal contempt banning him from being involved in selling business opportunities again.
“If you operate an illegal biz op scheme, we will punish you if you break the law and seek to take advantage of the American public.”
Roy Cooper, Attorney General of North Carolina
People are losing everything. For a con artist, a bad economy is like a gold rush. Families often let their guard down. “A gold mine for scammers.”
We want to clamp down on con artists that get rich on other people’s misery.
They want you to pay cash up front. Con artists are clever and convincing.
Complaints are up 27% compared to a year ago.
N.C. has taken action against 19 companies.
i.e. concert promoter wanted to get up front fee before hiring.
Another company promised large income by starting online business…prospects had to pay for software.
Property investment schemes.
A victim of an employment scam
President has proposed a new consumer protection agency.
Right now, they need all hands on deck to fight fraud and protect consumers.
Education is important.
Don’t pay any money up front to someone that can cure your financial problems.
Beverly Stewart, victim
Single mother of two. She wanted a job and saw ad in Washington Post. It was for a cleaning position.
Asked to call a number, told to go online and download her certification, and gave her a bank account number for $89. She was told “we’ll get to you as soon as we can.” The website looked great, anyone would have fallen for it.
They depend heavily on consumer complaints. The FTC wants the complaints from other states.
They’re working to make the path easier for consumers.
“Get angry and do something.”
After she realized it was a scam, she called local authorities and the BBB…got no help.
The Washington Post said “we can’t control the ad.”
She called the FBI, consumer fraud, the US attorney’s office. She called the FTC. That’s when the help began.
When you take someone, even for a little bit of money, it takes a piece of their dignity.
QUESTIONS FROM THE PRESS
Can you really say that “fraud is up” during the economic downturn? Yes.
Reporter from the Detroit Press asked if Michigan was a part of the effort. Answer: No.
I asked if the network marketing industry would be more thoroughly regulated. Answer: we will not comment on ongoing investigations but we will pursue any company that seeks to exploit consumers. They are looking for scammers at large. They’re not looking to exclude any kind of scam. “We are not passing on any kind of scam that presents a danger to the American people.”
Tags: ftc, mlm lawyer, network marketing, operation short change


July 2nd, 2009 at 7:40 pm
Interesting. I saw Karen Hobbs, FTC attorney, talk about this new program on Fox News TV today. She was in charge of the Business Opportunity effort until about a few months ago, when it was turned over to a new attorney.
July 2nd, 2009 at 9:33 pm
Here’s a link to the Fox story mentioned above:
“http://www.comcast.net/video/operation-short-change/1170883160/fanFinance/newest/”
July 4th, 2009 at 8:57 pm
Going after the originators of the scams is great – but to make a real dent in this onslaught of online “business opportunity” / “work at home” scams – the FTC needs to go after the affiliates creating the fake blogs /fake news sites and the CPA affiliate networks which act as middlemen. It is these two groups which give the scams the oxygen they need to spread like wildfire across the internet.
If you visit wickedfire.com you will find these shady characters discussing their promotion of said offers and if you visit findaffiliateoffers.com or offervault.com and enter google into the search box you will find a list of the CPA affiliate networks promoting these so called bizopp offers on behalf of their clients.
Affiliates get a bounty of around $40 for each “free trial” sign-up they recruit.
So there are actually three guilty parties involved in the deception – affiliates (responsible for some of the worst examples of misleading advertising), CPA affiliate networks (middlemen) and the company with the offer.
Same thing and same people behind Acai offers, Govt Grants, resveratrol, work from home offers, etc.
Until Attorney Generals and the FTC crack down on the affiliates and the CPA networks, rather than just the original companies or individuals behind the offers, these fraudulent deceptions (and misleading websites) will continue – as CPA affiliates and networks just shift their focus to the next offer…
Many CPA affiliate networks often encourage their affiliates to use fake blogs (flogs)/ fake news sites, use fake testimonials etc – so it’s not just a case of a few rogue affiliates but rather widespread acceptance of unethical and illegal methods within this sector of the affiliate marketing industry as “the norm”.
See: http://www.jayweintraub.com/2009/06/the-perfect-storm.html
July 6th, 2009 at 2:46 pm
Thanks for the insight, J Hooper. I’m somewhat familiar with affiliate marketing but admittedly not very knowledgeable. It’s a cousin of network marketing and it’s an area that some clients inquire about. Clearly, I need to learn more about it. Thanks for the info.